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Thursday, 21 February 2019

Web Development Company Chennai


Having a professionally built website is not only beneficial, but necessary if you want to stand out amongst your competition. In today's technology world, people are not searching for you in phone books anymore. Potential clients are searching your website for contact information, and comparing your website to competitors in order to determine who suits their needs the best. So, your website design must be look attractive to reach targeted audience.
IMPRESSBSS is a well known website design and development company offer web development solutions for various platforms at competitive prices. Our dedicated team of designers works closely with the clients by understating the requirements for their business. We also offer additional services like Mobile App Development, Marketing, Latest Technology services, etc all over the globe

web design company in chennai

ORU WEBSITE SERVICES
·        Graphic Design Service
·        Responsive Web Design
·        Dynamic Website Design
·        Custom Web Design
·        Static Website Design
·        Web Portal Design
·        Graphics for Print Media
·        HTML Coding



Design is The process of collecting ideas, and aesthetically arranging and implementing them, guided by certain principles for a specific purpose. Web design is a similar process of creation, with the intention of presenting the content on electronic web pages, which the end-users can access through the internet with the help of a web browser. Web design used to be focused on designing websites for desktop browsers and design for mobile and tablet browsers has become ever-increasingly important.
Benefits of Website Design:
·        Consistent Brand Identity
·        Higher Search Engine Ranking
·        Increase Customers
·        Increase Sales
·        Distinction from Competitors

web designing company in chennai

IMPRESSBSS  is one of the best web designing company With a devoted, creative team of professionals, each design Lounge Lizard creates show originality, consistency, and talent. We continue to leverage our expertise by consolidating your content into a single site that delivers flawless user experience across multiple devices.

Friday, 1 February 2019

5 Winning Strategies To Harness Social Media For SEO


5 Winning Strategies To Harness Social Media For SEO

As any Web Development Company will tell you, SEO (Search Engine Optimisation) is one of the best ways to organically drive traffic to your website and gain more business.


a big part of SEO is building up quality backlinks to your website. This, however, can be a tricky game at times. It is highly important that you keep up to date and in line with Google’s latest guidelines. Google’s rules change regularly and to have the best SEO rankings for your website you must follow these carefully.



To yield the best results, link building should be a natural process and this is how Social Media comes into action – Allowing you to connect with specific business sectors and build relationships with contacts within the industries you are targeting.







1. Posting on Social News Based Websites

Social news and tagging websites focus on encouraging members to be active and contribute to their community on a regular basis.

The websites listed below allow you to position your content in front of visitors that are interested in the subject you are posting about. This will give you a great opportunity to build back-links. However, you must ensure your content provides clear value in regards to the subject you are posting about and that you do not spam under any circumstance.
  • StumbleUpon
  • Digg
  • Reddit
  • Delicous
2.Blog Creation




Building blogs from scratch (with the objective of adding backlinks) is by no means a simple task, however, if you put the time and effort in to come up with high quality content and regularly post new blog articles it will definitely pay off in the long run.

If your website hasn’t yet got a blog, I recommend you get in touch with your web development agency to discuss building one because when done right, it will help with your SEO Ranking in a big way.





Posting blogs that are informative, about the services, you provide that and target sectors you are keen to do business with can boost your reputation tremendously.

Finding bloggers within a similar business sector to yourself, building up a relationship and then asking them to link back to your website in return for linking back to their site is a brilliant way to build up backlinks and help with SEO for keywords you are targeting.

“85% of content published (excluding videos and quizzes) is less than 1,000 words long. However, long-form content of over 1,000 words consistently receives more shares and links than shorter form content. Either people ignore the data or it is simply too hard for them to write quality long-form content.”

3.Sharing on Social Media


Social Media is great for sharing your content, however, this is not a direct link building strategy as any content shared will be followed

Nofollow instructs search engines that hyperlinks should not influence the ranking of the link’s target within the search engine’s index.




Sharing high-quality content on a regular basis to the major social platforms, will grant you and your business more exposure, allowing you to build better relationships with your contacts (especially on Linkedin) and in turn allow you to earn more natural backlinks.

4.Posting To Question and Answer Websites




An excellent way to build authority and gain backlinks is by posting on Question and Answer websites. Yahoo Answers and Quora are all terrific to do this on.



The best practice is to find questions related to services that you deal with and then provide an informative answer with a link to a relevant blog post on the subject from your own website.




5. Build Relationships Offline:

Building blogs, sharing on social and contributing to various websites content are all great ways to build quality backlinks to boost your SEO Rankings. However, at some stage the conversation needs to be taken offline.

Engage with your prospective clients on the phone or via video conferencing tools e.g. Skype or Google Hangouts.
Attend Networking events where you can meet with contacts you have made via social platforms
Arrange meetings over coffee or presentations with your contacts to discuss new business opportunities

on page seo activities

Crawler/bot-accessible:

Meta robots tag allows crawling
Robots.txt doesn't disallow crawling
URL is included in sitemap
Schema markup
Internal links pointing to your page with natural anchor text
HTTPS – SSL

User experience:

Meets Web Content Accessibility Guidelines
Responsive mobile design with same content and links
Clear CTA
Multimedia: Evaluate SERP and add desired media
Page speed: utilize CDNs, compress images, use reliable hosting
Integrate social sharing buttons

Content:
Title tags and meta descriptions
Header tags
Optimize images: compress, title file names, add alt text
Unique, high-quality content

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